Terms of Service

These Terms of Service ("Terms") govern access to and use of Ajay Gupta & Sons' WhatsApp Business messaging platform, website, APIs, portal, and related services. By using the service, you agree to these Terms.

1. Service Description

Ajay Gupta & Sons provides software for businesses to connect WhatsApp Business Accounts, manage WhatsApp message templates, send messages, receive webhook events, monitor message status, and manage messaging operations through Meta's WhatsApp Business Platform.

2. Eligibility

You may use the service only if you are authorized to act on behalf of the business you represent, can enter into a binding agreement, use the service in compliance with applicable laws and Meta/WhatsApp policies, and provide accurate account, business, and contact information.

3. Customer Responsibilities

• Obtain valid consent before sending WhatsApp messages.
• Ensure message content is lawful, accurate, and compliant.
• Manage recipient opt-ins and opt-outs.
• Comply with WhatsApp Business Messaging Policy and Meta Platform Terms.
• Maintain confidentiality of login credentials and API access.
• Promptly notify us of unauthorized access or security incidents.

4. WhatsApp and Meta Compliance

Our service depends on Meta's WhatsApp Business Platform. Meta may approve, reject, restrict, rate-limit, suspend, or disable WhatsApp assets. Message templates are subject to Meta review. Delivery, read, and billing statuses depend on data provided by Meta. We are not responsible for Meta outages, policy decisions, restrictions, or rejected templates.

5. Prohibited Use

You may not use the service to send spam, unsolicited messages, unlawful marketing, fraudulent or harmful content, abusive or defamatory content, malware, or messages without required consent. You may not attempt unauthorized access to other tenants, systems, or data, or disrupt, overload, reverse engineer, or misuse the platform.

6. Account Security

You are responsible for keeping your account credentials secure. Client users may use password reset flows where available. Provider administrator accounts must be reset only through secure server-side administrative procedures. We may suspend access if we detect suspicious activity, credential compromise, abuse, or policy violations.

7. API Access

If API access is provided, you must protect API keys, must not expose credentials publicly, and must use APIs only for authorized business purposes. We may enforce rate limits, quotas, retries, suspensions, or credential revocation where needed for security or reliability.

8. Fees and Billing

If paid services are enabled, fees, billing cycles, payment terms, and usage-based charges will be provided separately. WhatsApp conversation charges, Meta billing, taxes, carrier charges, or third-party platform fees may apply depending on your account setup.

9. Data and Privacy

Our processing of personal data is described in our Privacy Policy. You are responsible for ensuring you have the necessary rights and permissions to process customer data through the service.

10. Intellectual Property

We retain all rights to our software, platform, designs, code, documentation, trademarks, and service infrastructure. You retain rights to your business data, message content, templates, and customer information, subject to the rights needed for us to provide the service.

11. Service Availability

We aim to provide a reliable service, but do not guarantee uninterrupted or error-free availability. The service may be affected by Meta/WhatsApp API outages, hosting or network issues, maintenance, security events, third-party provider failures, or regulatory/platform changes.

12. Suspension or Termination

We may suspend or terminate access if you violate these Terms, violate Meta/WhatsApp policies, create security/legal/operational risk, fail to meet payment obligations, or if required by law or platform provider action.

13. Disclaimers

The service is provided "as is" and "as available". We do not guarantee Meta approval of your app, templates, phone numbers, or business assets, delivery of every message, specific status availability, or continued access to WhatsApp APIs if Meta changes policies or permissions.

14. Limitation of Liability

To the maximum extent permitted by law, Ajay Gupta & Sons will not be liable for indirect, incidental, special, consequential, punitive, or lost-profit damages arising from your use of the service.

15. Indemnity

You agree to indemnify and hold Ajay Gupta & Sons harmless from claims, losses, liabilities, damages, and expenses arising from your message content, customer communications, violation of law, violation of Meta/WhatsApp policies, misuse of the service, or unauthorized use of your credentials.

16. Changes to Terms

We may update these Terms from time to time. Continued use of the service after updates means you accept the revised Terms.

Effective date: August 12, 2026